Using Product Demonstrators and Booth Talent
Keep the insulin handy. This May 19 – 21, 2015, the McCormick Place West Building in Chicago, Illinois will be filled with delectable treats from the entire sugar gamut for 2015 Sweets & Snacks Expo.
Exhibitors can use outgoing, articulate, attractive, trade show models to help brand products, attract attention, gather leads, and distribute samples. Professional booth models and product demonstrators learn their client’s message and engage attendees about the company, suggesting how to help you by eliminating the guess-work in what to do once the show commences.
People attend the expo for a tangible experience — the face-to-face interactions and the chance to get their hands on goodies and treats, in addition to products that will benefit their businesses. Exhibiting booth staff must display a level of mastery when handling merchandise and answer questions eloquently and concisely. With knowledge about costs, quality, and how to purchase each product, the professional booth staff smoothly and effortlessly guides the visitors to the next person or step in the sales funnel.
Appealing demonstrations are another crucial factor, drawing attendees to the booth and creating an experience that will remain fresh in their minds. Along with demonstration expertise, professional exhibit booth staffers take command and ownership of the booth, responding to attendees quickly, and keeping the demonstration conversation compelling so that attendees remain intrigued.
Brand ambassadors will have a clear understanding of the company’s expectations and motivations for appearing at the trade show. Knowing these specifics, brand ambassadors are better able to relate to the brand they are representing and create an experience that aligns with the company’s identity and resonates with attendees.
The experienced trade show models and exhibit staffers know how to stay motivated and energized by setting challenging yet realistic goals without chasing low quality leads. They like to gauge their progress each minute and stay focused on quality performances throughout the day.
It is common to hear reports that the clients’ employees learn something after a trade show for their own products just by observing the dialogue of the trade show models who learn about the products and services, and relate the benefits to the audiences they interact with.
Customers and Products
Brand ambassadors handle products and customers with a level of mastery, appearing almost second nature, for what your products are and who your target audience is. This quality allows your sales staff to recognize and capitalize on high quality leads instead of expending time on low quality leads that can sap your strength and waste your time.
Increase your company’s sales and customer base by hiring Chicago trade show models, booth staff, product demonstrators, brand ambassadors, hosts, hostesses, and more for 2015 Sweets & Snacks Expo by contacting Preferred Promotional Group at 817-490-5050.