Standing Out at the Toy Fair

You are here:

Home
Trade Shows
Standing Out at the Toy Fair

January 20, 2016 Leave a commentTrade ShowsBy Preferred Promotional Group

More than 1,100 exhibiting distributors, importers, manufacturers, and sales agents from Australia, Chile, Germany, Mexico, the United Kingdom, and the United States will be showcasing more than 150,000 toys, games, and youth entertainment products on February 13-16, 2016, at the Jacob K. Javits Center, New York City, New York.

More than 900 members of the not-for-profit trade association Toy Industry Association™, Inc. (TIA) account for about 90% of the annual toy market of $22B in the U.S. alone. The show features educational seminars, demonstrations, networking opportunities and special events to maximize your time and help you grow your business.

Toy Fair is not open to the public—it’s strictly industry professionals all the way. The show draws experts in various fields who share their knowledge about multiple topics from funding a project, negotiating agreements, innovative tools and technologies, protecting inventions, and more.

Mermaid Models get the attention — Mermaid Models

To really get a sense of how a toy works and runs, attendees bring video cameras–videos are also a great way to capture the moment of the attendees in the demonstration!

With all the writers, reporters, editors, bloggers, correspondents, producers, and photographers/camera crews at the shows, each exhibitor needs to have their best people working the crowds and making lasting impressions.

Comic costume characters bring exhibit booths alive

And with so many countries participating, it’s a good idea to have bilingual staff in and around your booth. Why not use professional trade show brand ambassadors?

There’s still time to book reliable, professional, New York area hostesses, trade show models, crowd gatherers, promotional models, and product demonstrators for the event.

MaggieMoo Costume Character — Actor Mario Lopez and Miss MaggieMoo of MaggieMoo Treatery

Call 817-490-5050 and speak to a PPG trade show model and talent consultant.

About the author

Preferred Promotional Group

The Preferred Promotional Group Model and Talent Agency is known nationwide; our trade show models and convention models will help promote your booth, exhibit, or event. We provide experienced trade show and event staffing models, performing as an extension to your business. We represent talented models for tradeshows, conventions, television, fashion shows, film, and narration. We provide demonstrators, sales professionals, hosts, hostesses, spokes models, and look-alike performers to ensure your event is a memorable success.