Over 1, 600 exhibitors will descend onto the Las Vegas Convention Center, Las Vegas, NV for the NAB Show April 18 – 22 to demonstrate and educate industry professionals about advanced devices and equipment.
Some items include cameras, lenses, capture accessories, motion capture devices, lighting and grip devices, workflow solutions, ENG vehicles, antennas, transmitters, towers, satellite technologies, interactive television, management and systems services, outdoor media, media, and post-production hardware and software products.
Demand for Product Specialists Increasing
Due to the complexity of the subject matter at this show and the amount of data to convey to the attendees, skilled presenters and product specialists are continuing to be sought after for both their professional capabilities and sales expertise but also for their depth of product knowledge and confidence.
Face-to-face interaction continues to deliver advantages to attendees and to the exhibitors in a faster and more efficient way than emails, video conferences and phone calls can. In short, it’s how people prefer to have interactions.
Professional tradeshow models, presenters, and product specialists from Preferred Promotional Group have this built-in to their training and execution; it’s what sets talent apart. Style and substance—the interaction of people—play such an essential part of communications today.
Dynamic presenters with years of trade show experience will help make the transition from attendee observer to participant in a seamless and entertaining way, before anyone realizes they are then part of the experience.
Industry experts and solution-providers make the NAB Show the ultimate marketplace for digital media and entertainment
While exuding excitement and projecting a good impression infusing energy into the mood, a product specialist is a professional product demonstrator, often the first thing that tradeshow attendees notice passing by a booth or exhibit.
Attendees notice the attractiveness of the presenter, yes, but much more and in a millisecond; they absorb the voice, charisma, and confidence of the speaker. They make determinations about whether or not to remain where they are, get a little closer, listen, or continue on their way.
NAB is where product specialists shine, brightly
When the right presenter is combined with the right sales staff attendees gravitate to solutions for their needs and not just answers to common questions. All want to improve their abilities and worth.
Rubbing elbows with NAB industry insiders and VIPs, you’ll want the best possible impression representing your company.
The best way to determine the value of a trade show performance is to be present at a live event and observe how things happen—just like magic the attendees are magnetically pulled into the presentation. Often there are questions that surface and people want direct answers.